Gamified Brand Activation

Every crowd needs a game.

Plyz transforms the dead moments of any live event — the queue, the set break, the halftime — into branded experiences that reward your audience and grow your pipeline.

Talk to us
Zero.
App installs required. Players scan and play instantly.
Live.
Leaderboards and prizes updated in real time throughout the event.
Yours.
Every lead, every play, every data point goes directly to your brand.
/Music Festivals /Sports Events /Queue Activation /Instant Prizes /Live Leaderboards /Brand Campaigns /Lead Generation /Halftime Breaks /Set Breaks /Music Festivals /Sports Events /Queue Activation /Instant Prizes /Live Leaderboards /Brand Campaigns /Lead Generation /Halftime Breaks /Set Breaks

Downtime
is prime
time.

Live events are packed with moments where audiences have nothing to do but stare at their phones. Plyz gives brands a way to own those moments — with games people genuinely want to play.

01
Queue Lines

Festival queues last 20 to 40 minutes. An audience standing still, phone in hand, with nowhere to be. The perfect moment to put your brand in play.

02
Set Breaks

Between artists, the crowd has energy and no outlet. A live leaderboard with prizes keeps the momentum — and your brand — front and centre.

03
Halftime & Intervals

Sports halftimes, theatre intervals, conference breaks. Wherever people pause, Plyz turns the gap into a brand conversation with a prize at the end.

04
Brand Stands

Give your stand a reason to draw a crowd. A competitive game with instant prizes creates a queue of its own — and a lead list to match.

Scan.
Play. Win.

Place a QR

Your brand launches a campaign and places a QR code anywhere at the venue — screens, banners, wristbands, or staff shirts.

01

Play Instantly

Players scan and the game opens immediately in their browser. No download, no account, no friction — even in a crowded festival signal.

02

Win a Prize

Prize codes appear on screen the moment the game ends. No email, no wait. Players show the code at your stand and claim on the spot.

03

Brand Gets Leads

Every play captures a qualified, consent-based lead. Name, email, and play data — delivered to your dashboard as the event happens.

04

Built for
live.

Designed for real-world event conditions — crowded venues, competitive audiences, and brands that need results they can measure.

Zero Friction Entry

One QR code. No app download. Players are inside the game within seconds of scanning — the lowest possible barrier for a crowd that has other things on its mind.

Reliable at Any Scale

Plyz is engineered for the demands of live events — thousands of players, congested networks, peak crowd moments. Your campaign performs when it matters most.

Your Brand, Your Game

Every game is white-labelled to your identity — your colours, your logo, your prizes. Players never see Plyz. They see your brand at its best.

Real Leads, Real Data

Every play is a qualified, consent-based lead. Know who played, their score, and how to reach them — all delivered to your dashboard as it happens.

Competition
drives plays.
Plays drive
leads.

The leaderboard is not just a scoreboard. It is the engine that makes people play again. Seeing their name one place below the prize tier is the most powerful call to action at any event.

Live Rankings Live now
1
Sarah M.Free drink
9,840
2
James K.Free drink
8,210
3
Priya R.Free drink
7,560
4
Tom W.
6,990
5
Claudia F.
5,340
6
Marco D.
4,870
Instant
Prize delivery — on screen, the moment the game ends
5,000+
Concurrent players supported per campaign
100%
White-label — your brand, your colours, your prizes
Zero
App download required — players scan and play immediately

Every crowd.
Every break.

Music

Festivals & Concerts

Between headliners, thousands of attendees have 30 minutes and a phone in their hand. Plyz turns that gap into a branded competition — with a prize waiting at your stand.

Sports

Halftime & Intervals

A stadium at halftime is thousands of competitive people with nowhere to go. Put your brand on the big screen and let the leaderboard do the work.

Retail & Brand

Brand Stands & Queues

A game with real prizes creates a queue of its own. Turn your activation stand into the most popular spot at the event and walk away with a lead list to match.

Your next
event is a
campaign.

Tell us about your event. We will build your game, set your prizes, and have everything ready before doors open.